Electrolux.co.uk
I worked on a project to completely redesign the experience of the Electrolux brand website, this is currently being rolled out to 50 countries across Europe.
Key to this project was supporting consumers when choosing their appliances, through easy navigation and supporting inspiration content. Navigation was improved using faceted filters, and reconfigured categorisation, supported by improved display of product details.
I was involved all parts of this project but had a particular focus on creating a customer support area, providing access to things such as trouble shooting, manuals and product registration, this area has helped to achieve a 10% drop in customer support calls since it went live.
Improvements and releases of the site continue, I was recently involved in the introduction of eCommerce elements to the site.
I worked on a project to completely redesign the experience of the Electrolux brand website, this is currently being rolled out to 50 countries across Europe.
Key to this project was supporting consumers when choosing their appliances, through easy navigation and supporting inspiration content. Navigation was improved using faceted filters, and reconfigured categorisation, supported by improved display of product details.
I was involved all parts of this project but had a particular focus on creating a customer support area, providing access to things such as trouble shooting, manuals and product registration, this area has helped to achieve a 10% drop in customer support calls since it went live.
Improvements and releases of the site continue, I was recently involved in the introduction of eCommerce elements to the site.